Here are some tips for writing SEO blog posts.
Above all, your blog post should be a good piece of writing. When starting a new blog post, many bloggers just start writing, typing whatever comes to mind. While this may work for some people who have natural writing abilities, others may need some help. Personally, you should always follow these ‘rules’ when you write a new blog.
1. Before you write! think carefully.
When you begin, think carefully about the message of your piece. What do you want to convey to your readers, or what central question do you want to answer? What is the purpose of your essay? Before you begin, write down the answers to these questions and think about what someone might be looking for. An easy way to gain insight into this is to look at the search results you want to rank with.
2. Develop a structure for your post.
To write a readable blog post, you need to create a clear structure. This means that every post should contain:
some kind of introduction (in which you introduce your topic);
a body, A conclusion.
Write what you want to say in a few sentences, in three parts. Now you have created your post summary. This will help you create an organized and readable blog post. Now the actual writing can begin.
3. Use paragraphs and headings.
Everyone uses paragraphs, but not everyone uses them well. Don’t start every new sentence on a new line because it looks cool. Also, try not to stretch them out too much, as each paragraph should have its own idea or topic. Ask yourself what the main idea of each paragraph is. You should be able, to sum up, this main idea in one sentence. If this is not possible and you need more sentences to explain the main idea, then you just need to use more paragraphs. just need to use more paragraphs. Proper headings also help your readers understand what a specific section of your text is about.
through your articles, use subheadings to guide them.
If you want people to navigate their way through your articles, use subheadings to guide them. Subheadings provide convenience for readers and help clarify the structure of your articles. So I would also suggest using your keywords in some subheadings. I mean some of these, because using your keyword in every headline will make the text look random and unnatural. This will stop people from reading further.
4. Use transition words.
Transition words help people scan through your text and understand the relationships between sentences and paragraphs. For example, there are three reasons why people buy your product. You should use signal words such as: ‘first of all; ‘Other’ and ‘Finally’. Also, words like ‘however’, ‘as well as ‘for example give clear clues to your readers. Readers will immediately recognize that words such as ‘in short’ or ‘in short’ are followed by a conclusion. That’s why transition words are so important to adding structure to your text.
5. Use relevant keywords.
Stuffing your article with your focus keywords makes it less attractive to read, and it can also hurt your rankings. Google is getting better, and it wants you to write content that users will love. It doesn’t want you to use your focus keyword in every other sentence and there are other ways to analyze your text. One way Google understands the topic of your text is to identify synonyms and other keywords that are related to your focus phrase. That’s why you should use synonyms and related keywords in your copy.
Thinking of synonyms is relatively easy, but thinking of the right related keywords is a bit more difficult. That’s why an introduced a new feature in a plugin that helps you find relevant key phrases. Based on your focus keywords, a plugin can generate multiple relevant keyword phrases with the click of a button.
6. Optimize your essay length
Make sure your blog posts are at least 300 words long but keep your article length balanced. Google loves long articles, however, if your article is too long it can scare away users. I would only suggest writing long essays when you know you are a skilled writer. This is asking many of your visitors to read your entire post when it is long. Check out this article if you’re not sure how long a blog post should be. And to make sure you end up with an SEO-friendly blog post, remember to keep using your focus key phrase throughout your text!
7. Link to existing content.
If you’ve already written content on the same topic as your current post, don’t forget to link to those posts. This will make your new blog post and existing posts stronger because you are showing authority on the topic. Also, your link structure is important for your ranking in Google. And let’s not forget that linking to other content about a topic is great for your readers, as they might be interested in reading those related posts too. This helps them navigate your site.
this called is internal linking and both your readers and Google will thank you for it. It helps them organize your content and understand the relationships between different content on your site, so take some time to link to and from your previous content. the internal linking tool can help you by suggesting relevant pages and posts on your site that you can link to.
8. Allow other people to read your message.
Before you post your message, make sure someone else reads it. Ask them if they understand the basic concept of your post and invite them to correct typos and grammatical errors. It can help you by providing an objective view of your text’s readability and attractiveness. If you have someone on your team who is an expert on the topic you’re writing about, make sure you promote your post to them. That way they can check if you’re covering everything you need to and give suggestions to improve your post.
9. Add content regularly.
You should add new blog posts to your website regularly. This is important because if your site is not active, Google will crawl it less and it can negatively affect your ranking. But don’t post just for the sake of posting. Make sure everything you post is high-quality content: informative, well-written articles that entertain readers and match their search intent.
If you have trouble posting on a regular basis, it might be a good idea to create an editorial calendar for your blog. This allows you to structure the process in a way that suits you and your team. It’s also a good idea to update your old blog posts from time to time to prevent them from becoming stale.
10. Use the Yoast SEO plugin.
Yoast SEO plugin helps you write readable and SEO-friendly blog posts. Start by choosing the most important search term that you want people to search for on that particular page. This is your focus keyword phrase. After you fill it out, our plugin does all sorts of checks to see if your post has been optimized or still needs improvement:
Its plugin checks your post to see if you’ve used the keyword phrase in the right places, such as your copy, SEO title, meta description, alt text, and URL. Yoast SEO Premium also recognizes variations of your keyword phrase.
It gives you suggestions for relevant keywords that you can add to increase the quality and relevance of your content.
It checks the readability of your text.
checks internal and external links in your article. Yoast SEO Premium also provides suggestions for links to relevant articles on your site.
Does it calculate how often you use your key phrase throughout your text: not enough or often? When you have premium it also checks if you have distributed your keywords evenly throughout your post.
It also checks if other pages on your website use the same focus keyword, to prevent you from competing against yourself.
If you write a relatively SEO-friendly blog post (based on the aspects discussed above) the plugin will indicate it with a green bullet. Posts and pages with green bullets will help improve page rankings on your website.
Note that not every dot needs to be green to have a good overall SEO score. For example, these are the results of this post, which has an overall green bullet for our focus phrase “SEO-friendly blog post”.